Adding a New Lead to a Pipeline
Once you’ve created a pipeline, the next step is to add leads to it. A lead represents a potential opportunity, such as a customer inquiry or a sales opportunity. This guide will walk you through the process of adding a new lead to a pipeline.
Step-by-Step Guide
Step 1: Go to the Leads Page
- Navigate to the Leads section in the main menu.
- This is where you can view and manage all your leads.
Step 2: Click "Add Lead"
- On the Leads page, click the "Add Lead" button.
- This will open a form where you can enter the lead’s details.
Step 3: Fill in the Lead Details
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Title: Enter a title for the lead. This should briefly describe the opportunity.
- Example: "Inquiry About Product X" or "Request for Service Y."
- Tip: Use a clear and descriptive title to make it easy to identify the lead later.
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Pipeline: Select the pipeline you want to add the lead to.
- Example: If you’re adding a sales opportunity, choose the Sales Pipeline.
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Stage: Choose the appropriate stage for the lead.
- Example: If this is a new inquiry, select the New Inquiry stage.
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Contact: Associate the lead with a contact.
- If the contact already exists in your system, select them from the dropdown.
- If the contact is new, you can create a new contact directly from this form.
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Custom Fields: Fill in any additional details using custom fields (if applicable).
- Example: Add the lead’s preferred contact method, referral source, or specific requirements.
Step 4: Save the Lead
- Once you’ve filled in all the details, click the "Save" button.
- The lead will now be added to the selected pipeline and appear in the appropriate stage.
What Happens After Adding a Lead?
- Pipeline View: The lead will appear in the pipeline you selected, under the chosen stage.
- Leads Page: You can view and manage the lead from the Leads page.
- Use the pipeline filter on the top left to view leads within a specific pipeline.
Example: Adding a Sales Lead
Let’s say you want to add a new sales opportunity to your Sales Pipeline. Here’s how you’d do it:
- Title: Inquiry About Product X
- Pipeline: Sales Pipeline
- Stage: New Inquiry
- Contact: John Doe (existing contact)
- Custom Fields:
- Referral Source: Facebook Ads
- Preferred Contact Method: Email
Key Takeaways
- A lead represents a potential opportunity tied to a contact.
- Add leads to pipelines to track their progress through stages.
- Use clear and descriptive titles to make leads easy to identify.
What’s Next?
Now that you’ve added a lead to a pipeline, learn how to move it through the stages: